News & Events

Bath Fitter Inc chooses Limerick City as home to its European Business Development Centre

Bath Fitter, North America’s leading bathroom refurbishment experts, is delighted to announce the establishment of its European Business Development Centre in East Point Business Park, Limerick. This facility is Bath Fitter’s first to be located outside of North America. This announcement is supported by the Irish Government through IDA Ireland.

The company has already started hiring and will be looking to fill additional positions over the coming months, in areas such as installation, sales and marketing, as the centre focuses on winning and serving new clients in Europe. For more information, contact: and visit:

Glenn Cotton, President and CEO of Bath Fitter said “Picking the right location as a base of operations is essential to the success of our expansion into Europe, the UK and beyond. Limerick felt like the right fit for so many reasons, from the talented local workforce to the well-developed international communication links that support this growing city. There’s a good reason that nine of the top 10 US tech companies have operations in Ireland.”

Tánaiste and Minister for Enterprise, Trade and Employment Leo Varadkar said “The decision by Bath Fitter Inc to choose Limerick for its first facility outside of North America, resulting in the creation of 42 new jobs, is a testament to the skills, talent and people of the Midwest. Through the July Stimulus and the work of IDA Ireland, we will continue to secure investment for every part of Ireland. I wish Bath Fitter all the best establishing here.”

Executive Director of IDA Ireland Mary Buckley said: This decision by Bath Fitter Inc to establish its European Business Development Centre in Limerick demonstrates the confidence the company has in Ireland and the Midwest region. The region’s proximity to Shannon Airport and Limerick Port also played an important part in Limerick being Bath Fitter’s preferred location. Today’s announcement is in line with IDA Ireland’s commitment to continue to win investments and jobs in regional locations.”

Since Bath Fitter’s European sales office was opened in Limerick earlier this summer, the team has hit the ground running. Michael Prendergast, Vice President of European Sales said: “Our first installer was hired almost immediately, followed soon after by the first commercial order. It’s been a great start and a real team effort. We’re excited to bring Bath Fitter’s innovative and cost-effective renovation solutions to Europe. The ability to transform a bathroom in a single day gives Bath Fitter advantages over existing technologies and provides our clients with a professional and hassle-free renovation option with many years of service.”

The Bath Fitter team in Limerick recently welcomed a visit from Willie O’Dea TD who said: “I wish to thank Bath Fitter Inc who has established its European Business Development Centre here in Limerick City. The team already has received a wonderful welcome from both the local residents of Limerick and the vibrant business community here, and we look forward to continuing to support them.”


About Bath Fitter:

Founded in 1984 in Montreal, Canada, Bath Fitter was conceived by three brothers who sought to find a demolition-free remodelling solution for bathrooms. Today, 36 years later, Bath Fitter has transformed over two million bathrooms with its unique tub-over-tub installation process and has become a household name and respected leader in bathroom remodelling. Bath Fitter is the market leader in manufacturing and installation of premium-quality acrylic bathtubs, showers, shower liners and one-piece seamless walls with two production facilities, one in Quebec, Canada and one in Tennessee, USA and retail locations serving over 250 markets across the United States and Canada, and a newly-developed commercial location in Limerick, Ireland. Bath Fitter is committed to providing homeowners and commercial customers with high-quality products and superior service. For more information, visit:

 Bath Fitter PR contact info:

Julia Asselstine, Director, Communications

 IDA Ireland contact:

 Alison Nulty, Regional Communications Executive, 087 3492590