European Communities (Misleading and Comparative Marketing Communications) Regulations 2007

20th November 2007  |   SIs

These Regulations implement Directive 2006/114/EC of the European Parliament and the Council of 12 December 2006 concerning misleading and comparative advertising. Their purpose is to protect traders against misleading marketing communications and the unfair consequences thereof and to specify the circumstances in which comparative marketing communications are prohibited.

Related Link

Directive 2006/114/EC concerning misleading and comparative advertising

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Published by Commerce, Consumer and Competition

Topics: Consumer and Competition

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